There is clear evidence that a kosher symbol boosts market share, that a kosher product can win more favorable shelf space, and that when positioned next to a competing non-kosher brand, a kosher product will do better by 20%. This data has remained constant even in smaller cities, far from cities with heavy concentrations of kosher Jews. (Source: Integrated Marketing Communications.) The drastic growth in demand for Kosher-certified products is due to Safety and Quality associated with being Kosher. Since Kosher demands high standards, adherence to dietary restrictions, and laws as well as transparency and labeling consumers trust the kosher symbol and appreciate the kosher product.
Getting kosher certification is an investment your company makes in order to increase market reach and share. We are ready to support you in any way we can to achieve your goals.
Be sure that all of your certified products, whether retail or industrial, feature the SKA Kosher logo prominently on the label or packaging, as well as in your advertising. This will not only help your sales, but will also make your products easily identifiable as kosher by food industry personnel, kosher inspectors, and consumers.